Cool Stuff We Do

Since its founding in 1992, ConsumerQuest has provided strategic marketing research that is smart, in depth, and marketing savvy. While ConsumerQuest can tackle almost any research issue, we are experts in consumer packaged goods research, advertising testing, marketing and branding strategy, and children and family products.

  • Consumer Packaged Goods
    Consumer Packaged Goods

    From breakfast cereals and beverages to detergents and toiletries, ConsumerQuest experts conduct customized research studies using the most advanced research tools and techniques available. We deliver superior study design and management, outstanding reporting and analysis, and insightful strategic marketing recommendations. read more »

  • Children & Family Entertainment
    Children & Family Entertainment

    Like children who learn to understand and manipulate their world through toys, our heritage begins with the toy industry. In an industry where "everything changes" year-to-year, ConsumerQuest excels by creating accurate and well thought-through research designs, questionnaires, product stimuli, and discussion guides. Research findings are delivered quickly and deep, insightful, action-oriented analyses add value. Our ability to glean the most insightful marketing implications and recommendations in the demanding world of home entertainment is a testament to ConsumerQuest's strengths. read more »

  • TV Advertising Testing
    TV Advertising Testing

    ConsumerQuest offers a suite of three affordable online solutions to assess advertising effectiveness and, where necessary, identify exactly what creative changes can be made to improve it. Not only do we offer the most cost-effective solution to TV Ad Testing, results are known within days -- allowing plenty of time if tweaks or revisions read more about AdEffect® Persuasion Testing »

  • Marketing & Branding Strategies
    Marketing & Branding Strategies

    Creating and supporting a compelling branding strategy is at the core of successful marketing. Speaking to the consumer with the right messages and marketing communications tactics is essential. ConsumerQuest are specialists in defining a product/brand's unique selling proposition, determining how to position it in the marketplace versus competitors, understanding where gaps and opportunities exist in the target audience's mindset, and identifying which messages resonate most. read more »